How a freelance rate is worked out
A freelance rate is not a guess and it is not your old salary divided by 2,000. It is the rate that replaces your target salary, pays for the business, and leaves a profit — over the hours you can actually bill. Start with the billable hours: the hours a week you can charge a client for, times the weeks a year you work. Divide the target salary by those hours for the base rate. Add the business expenses and divide again for the cost rate. Then add the profit margin, and you have the rate. The day rate is the hourly rate times 8, the weekly income is the rate times the billable hours a week, the monthly income is the weekly income times 52 divided by 12, and the annual revenue is the rate times the billable hours a year.
At the defaults — salary $80,000, billable 30 hours a week, 48 weeks a year, expenses $5,000, margin 20% — the billable hours are 30 × 48 = 1,440 hours a year. The base rate is $80,000 ÷ 1,440 = $55.56 and the cost rate is ($80,000 + $5,000) ÷ 1,440 = $59.03. The hourly rate is $59.03 × 1.20 = $70.83. The day rate is 8 × $70.83 = $566.67, the weekly income is 30 × $70.83 = $2,125.00, the monthly income is $2,125.00 × 52 ÷ 12 = $9,208.33, the annual revenue is $70.83 × 1,440 = $102,000.00 and the profit is $85,000 × 20% = $17,000.00.
| Case | Hourly rate | Weekly | Monthly | Annual revenue | Profit |
|---|
| Default ($80,000, 30 h/wk, 48 wks, $5,000, 20%) | $70.83 | $2,125.00 | $9,208.33 | $102,000.00 | $17,000.00 |
| Salary $60,000 | $54.17 | $1,625.00 | $7,041.67 | $78,000.00 | $13,000.00 |
| Salary $100,000 | $87.50 | $2,625.00 | $11,375.00 | $126,000.00 | $21,000.00 |
| Billable 40 h/wk | $53.13 | $2,125.00 | $9,208.33 | $102,000.00 | $17,000.00 |
| Billable 20 h/wk | $106.25 | $2,125.00 | $9,208.33 | $102,000.00 | $17,000.00 |
| 52 weeks/yr | $65.38 | $1,961.54 | $8,500.00 | $102,000.00 | $17,000.00 |
| Expenses $0 | $66.67 | $2,000.00 | $8,666.67 | $96,000.00 | $16,000.00 |
| Expenses $10,000 | $75.00 | $2,250.00 | $9,750.00 | $108,000.00 | $18,000.00 |
| Margin 0% | $59.03 | $1,770.83 | $7,673.61 | $85,000.00 | $0.00 |
| Margin 30% | $76.74 | $2,302.08 | $9,975.69 | $110,500.00 | $25,500.00 |
| Margin 10% | $64.93 | $1,947.92 | $8,440.97 | $93,500.00 | $8,500.00 |
The worked example, line by line
Setup: salary $80,000, billable hours 30 a week, weeks 48 a year, expenses $5,000, margin 20%.
Line 1 — the billable hours. 30 × 48 = 1,440 hours a year.
Line 2 — the base rate. $80,000 ÷ 1,440 = $55.56.
Line 3 — the cost rate. ($80,000 + $5,000) ÷ 1,440 = $59.03.
Line 4 — the hourly rate. $59.03 × 1.20 = $70.83.
Line 5 — the day rate. $70.83 × 8 = $566.67.
Line 6 — the weekly income. $70.83 × 30 = $2,125.00.
Line 7 — the monthly income. $2,125.00 × 52 ÷ 12 = $9,208.33.
Line 8 — the annual revenue. $70.83 × 1,440 = $102,000.00.
Line 9 — the profit. $85,000 × 20% = $17,000.00.
Reverse: a $100.00/hr rate needs a $115,000.00 salary; a $75.00/hr rate needs an $85,000.00 salary; a $50.00/hr rate needs 42.50 billable hours a week; an $80.00/hr rate needs a 35.53% margin (exact 35.5294%); a $75.00/hr rate needs $10,000.00 of expenses; the max salary at a $65.00/hr rate is $73,000.00.
Every branch, checked
Salary $60,000: the base rate is $60,000 ÷ 1,440 = $41.67 and the cost rate is $65,000 ÷ 1,440 = $45.14, so the rate is $54.17. Weekly $1,625.00, monthly $7,041.67, annual revenue $78,000.00, profit $13,000.00.
Salary $100,000: the base rate is $69.44 and the cost rate is $72.92, so the rate is $87.50. Weekly $2,625.00, monthly $11,375.00, annual revenue $126,000.00, profit $21,000.00.
Billable 40 h/wk: the billable hours are 40 × 48 = 1,920, so the rate falls to $53.13 — but the weekly income stays $2,125.00 and the monthly income stays $9,208.33. More billable hours mean a lower rate, not more money, because the annual target does not move.
Billable 20 h/wk: the billable hours are 20 × 48 = 960, so the rate rises to $106.25 — and the weekly income is still $2,125.00. Fewer billable hours mean a higher rate, not less money, for the same reason.
52 weeks/yr: the billable hours are 30 × 52 = 1,560, so the rate falls to $65.38. The weekly income is $1,961.54 and the monthly income is $8,500.00, because the same $102,000.00 is now spread over more weeks. The annual revenue stays $102,000.00.
Expenses $0: the cost rate is the base rate, $55.56, so the rate is $66.67. Weekly $2,000.00, monthly $8,666.67, annual revenue $96,000.00, profit $16,000.00.
Expenses $10,000: the cost rate is $90,000 ÷ 1,440 = $62.50, so the rate is $75.00. Weekly $2,250.00, monthly $9,750.00, annual revenue $108,000.00, profit $18,000.00. Five thousand more of expenses is worth $4.17 an hour.
Margin 0%: the rate is the cost rate, $59.03, and the profit is $0.00. Weekly $1,770.83, monthly $7,673.61, annual revenue $85,000.00 — you cover your costs and nothing else.
Margin 30%: the rate is $59.03 × 1.30 = $76.74. Weekly $2,302.08, monthly $9,975.69, annual revenue $110,500.00, profit $25,500.00. Ten more points of margin are worth $5.91 an hour.
Margin 10%: the rate is $59.03 × 1.10 = $64.93. Weekly $1,947.92, monthly $8,440.97, annual revenue $93,500.00, profit $8,500.00.
Reverse — the other way round: a $100.00/hr rate needs a $115,000.00 salary; a $75.00/hr rate needs an $85,000.00 salary; a $50.00/hr rate needs 42.50 billable hours a week; an $80.00/hr rate needs a 35.53% margin (exact 35.5294%); a $75.00/hr rate needs $10,000.00 of expenses; the max salary at a $65.00/hr rate is $73,000.00.
What the defaults assume
The model assumes the salary, billable hours, weeks, expenses and margin you enter. It assumes every billable hour is paid at the same rate, and it assumes the weeks you enter are the weeks you actually work — holidays and time off are already out. It leaves out tax, health insurance, retirement contributions, unpaid admin and marketing time, late payments and scope creep, so the rate here is the rate before tax, not the money you keep. The 20% default margin is a starting point, not a rule: a freelancer with high fixed costs or slow months needs more. Rounding convention: money is rounded to cents, hours and the margin are shown to two decimals, and all figures are computed from unrounded values, rounded only for display.
Output · formula · meaning
| Output | Formula | What it means |
| Billable hours/year | billable hours/week × weeks/year | 1,440 hours. |
| Base rate | salary ÷ billable hours | $55.56. |
| Cost rate | (salary + expenses) ÷ billable hours | $59.03. |
| Hourly rate | cost rate × (1 + margin) | $70.83. |
| Day rate (8 h) | hourly rate × 8 | $566.67. |
| Weekly income | hourly rate × billable hours/week | $2,125.00. |
| Monthly income | hourly rate × hours × 52 ÷ 12 | $9,208.33. |
| Annual revenue | hourly rate × billable hours | $102,000.00. |
| Profit | (salary + expenses) × margin | $17,000.00. |
| Salary for a $100/hr rate | $100 × billable ÷ (1 + margin) − expenses | $115,000.00. |
| Salary for a $75/hr rate | $75 × billable ÷ (1 + margin) − expenses | $85,000.00. |
| Billable h/wk for a $50/hr rate | (salary + expenses) × (1 + margin) ÷ ($50 × weeks) | 42.50 h/wk. |
| Margin for an $80/hr rate | $80 ÷ cost rate − 1 | 35.53% (exact 35.5294%). |
| Expenses for a $75/hr rate | $75 × billable ÷ (1 + margin) − salary | $10,000.00. |
| Max salary at a $65/hr rate | $65 × billable ÷ (1 + margin) − expenses | $73,000.00. |
| Salary $60,000 | same model, $60,000 | Rate $54.17, weekly $1,625.00, monthly $7,041.67, annual $78,000.00, profit $13,000.00. |
| Salary $100,000 | same model, $100,000 | Rate $87.50, weekly $2,625.00, monthly $11,375.00, annual $126,000.00, profit $21,000.00. |
| Billable 40 h/wk | same model, 40 h/wk | Rate $53.13, weekly $2,125.00, monthly $9,208.33, annual $102,000.00, profit $17,000.00. |
| Billable 20 h/wk | same model, 20 h/wk | Rate $106.25, weekly $2,125.00, monthly $9,208.33, annual $102,000.00, profit $17,000.00. |
| 52 weeks/yr | same model, 52 weeks | Rate $65.38, weekly $1,961.54, monthly $8,500.00, annual $102,000.00, profit $17,000.00. |
| Expenses $0 | same model, $0 expenses | Rate $66.67, weekly $2,000.00, monthly $8,666.67, annual $96,000.00, profit $16,000.00. |
| Expenses $10,000 | same model, $10,000 expenses | Rate $75.00, weekly $2,250.00, monthly $9,750.00, annual $108,000.00, profit $18,000.00. |
| Margin 0% | same model, 0% margin | Rate $59.03, weekly $1,770.83, monthly $7,673.61, annual $85,000.00, profit $0.00. |
| Margin 30% | same model, 30% margin | Rate $76.74, weekly $2,302.08, monthly $9,975.69, annual $110,500.00, profit $25,500.00. |
| Margin 10% | same model, 10% margin | Rate $64.93, weekly $1,947.92, monthly $8,440.97, annual $93,500.00, profit $8,500.00. |
Who uses this
- The employee thinking of going freelance: they learn an $80,000 salary needs a $70.83 rate at 30 billable hours a week — so they know the number to quote, and they check the $100,000 case at $87.50 before handing in their notice.
- The freelancer who keeps undercharging: they learn 20 billable hours a week needs a $106.25 rate — so they know their low rate is the problem, and they check the 40-hour case at $53.13 before taking on more work.
- The consultant pricing a project: they learn the day rate is $566.67 — so they know a 5-day project is $2,833.33, and they check the 30% margin case at $76.74 before quoting the job.
- The freelancer working backwards from a rate: they learn a $100.00/hr rate needs a $115,000.00 salary — so they know the target the rate really replaces, and they check the 42.50-hours-a-week case before promising a $50 rate.
Accuracy & limitations
The math is exact for the numbers you enter: the billable hours are the hours times the weeks, the cost rate is the salary plus the expenses divided by those hours, and the rate is the cost rate times one plus the margin. What the model cannot do is count your billable hours for you: check them honestly, because a freelancer who bills 20 hours a week at a 40-hour rate earns $1,416.67 a week, not $2,125.00. It assumes every hour is paid at the same rate and leaves out tax, insurance, retirement, unpaid admin, late payments and scope creep. For the paycheck the rate replaces, see take-home pay calculator; for what a raise on that salary would be worth, see pay raise calculator.
Cite this calculatorBright Side Kit. “Freelance Rate Calculator: Hourly, Day & Project 2026.” brightoolbox.com, 2026. Method: billable hours/year = billable hours/week × weeks/year; base rate = salary ÷ billable hours; cost rate = (salary + expenses) ÷ billable hours; hourly rate = cost rate × (1 + margin); day rate = hourly rate × 8; weekly income = hourly rate × billable hours/week; monthly income = hourly rate × hours × 52 ÷ 12; annual revenue = hourly rate × billable hours; profit = (salary + expenses) × margin. Defaults: $80,000; 30 h/wk; 48 weeks; $5,000; 20% → 1,440 hours, base $55.56, cost rate $59.03, hourly $70.83, day $566.67, weekly $2,125.00, monthly $9,208.33, annual $102,000.00, profit $17,000.00. Branches: $60,000 → rate $54.17, weekly $1,625.00, monthly $7,041.67, annual $78,000.00, profit $13,000.00; $100,000 → rate $87.50, weekly $2,625.00, monthly $11,375.00, annual $126,000.00, profit $21,000.00; 40 h/wk → rate $53.13, pay same; 20 h/wk → rate $106.25, pay same; 52 weeks → rate $65.38, weekly $1,961.54, monthly $8,500.00; expenses $0 → rate $66.67, weekly $2,000.00, monthly $8,666.67, annual $96,000.00, profit $16,000.00; expenses $10,000 → rate $75.00, weekly $2,250.00, monthly $9,750.00, annual $108,000.00, profit $18,000.00; margin 0% → rate $59.03, weekly $1,770.83, monthly $7,673.61, annual $85,000.00, profit $0.00; margin 30% → rate $76.74, weekly $2,302.08, monthly $9,975.69, annual $110,500.00, profit $25,500.00; margin 10% → rate $64.93, weekly $1,947.92, monthly $8,440.97, annual $93,500.00, profit $8,500.00. Reverses: $100/hr → $115,000.00 salary; $75/hr → $85,000.00 salary; $50/hr → 42.50 h/wk; $80/hr → 35.53% margin (exact 35.5294%); $75/hr → $10,000.00 expenses; $65/hr → $73,000.00 max salary. Bright Side Kit. "Freelance Rate Calculator: Hourly, Day & Project 2026." https://brightoolbox.com/freelance-rate-calculator/ Accessed October 25, 2026.
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